Monday, December 31, 2018

Happy New Year!

As the US counts down to the new year, I wanted to give you a short little present from 61 years ago.  This is a New Year's jingle from the makers of Rheingold Beer and Miss Rheingold 1958, Madelyn Darrow!  Music is provided by the king of New Year's Eve, Guy Lombardo.  The jingle is repeated three times on the 12" ruby red vinyl I found, so I put it in the folder three times.  Each one starts out with the same bit of noise under the intro, so that must have been on the master they dubbed from.  Not too bad, but noticeable.  Have a happy New Year and enjoy Guy Lombardo And His Royal Canadians With Miss Rheingold 1958 Madelyn Darrow-Liebmann Breweries, Inc.-Rheingold Beer "Auld Lang Syne" (Reeves Sound Studios, Inc. 12" 1-sided 12" Clear Red Vinyl Transcription disc, RS 906 RHR 378, Mono, 1957).

1. Rheingold Beer-Auld Lang Syne 1
2. Rheingold Beer-Auld Lang Syne 2
3. Rheingold Beer-Auld Lang Syne 3

MEGA

7 comments:

  1. This is a good one! Nothing gets me going like a promo label.

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  2. Happy new year - and thanks for all the great shares this season! It's been really great hearing all this new (to me) music.

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  3. You get bonus points for transferring all three identical cuts and including a scan of the blank back label.

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  4. I should have scanned the whole back side of the record, it had a neat checkerboard pattern etched into it. :)

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  5. i used to drink rheingold back when it was a buck ten a six, while miller and rolling rock were a buck twentyfive (forget budweiser... christmas and new years stuff). saved my fifteen cents for better things. decades later i was with some yups who had gotten used to better, and i was still chugging the occasional rheingold. one of them picked up my can, and upon close examination declared. "this is the stuff that killed my father".

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  6. barba - I went to college in Milwaukee, where the bars charged you 20 cents a bottle. I lived down the street from the Miller brewery, and I can tell you that the neighborhood smelled of fermenting beer. It was not a good smell. I wonder why microbreweries do not stink like that. Must be the fancy stuff they put into beer nowadays.

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